The impressive advertising campaign is as a part of the project titled “Discover the full story” that is developed by advertising agency Saatchi & Saatchi for the Shchusev State Museum of Architecture. These print advertisements reveal the real history hidden behind the front of each building that is just the tip of the iceberg.
Discover the full story – What we see is only the top of an iceberg
Beautiful paintings by 73-year old Japanese artist with only Excel
Cool underwater photography
The little penguin swims 8,000km every year to live with the old man who saved its life four years a...
Don't judge a house by its look
Unique hotel that is carved into the side of a mountain
Amazing gravity-defying stone balancing art looks like magic - Gravity is the only "Glue" to hold th...
Conceptual house featuring geometric half-subterranean structure
Dynamic pottery sculptures by Honk Kong-based artist
Thought-provoking Public Service Advertising on global warming
The largest treehouse in Japan
Pyramid-shaped hotel built from shipping containers
Every moment and every where in New Zealand's South Island are new view to appreciate
Incredibly realistic paintings by Patrick Kramer
For teaching us that falling only makes us stronger - Moving commercial for the Sochi 2014 Winter Ol...
Abstract audiovisual installation for the Festival Insanitus 2013 Kaunas, Lithuania
Superhero facial hair – Creative advertising of shavers and trimmers
Stunning cantilevered wine museum in Lavaux by Mauro Turin Architectes
Creative 3D pencil drawings by Ben Heine
Impressive designs of architecture around the world
First-Grade Teacher came up with a special way to end her students' school year